Nicotex Mature sex hookups site

"Women haven't been used because more men smoke than women.

I found that the percentage of men in India who smoke is around 24 per cent while only 3 per cent of women smoke.

To tackle the problem, Nicotine Replacement Therapy (NRT) comes handy.

The therapy uses low-nicotine products (such as nicotine gum, patches, lozenges, nasal spray, sublingual tablets and inhaler), thereby cutting down on the craving and easing the symptoms of nicotine withdrawal.

Harish Bijoor, brand expert and founder, Harish Bijoor Consults Inc, says, "The piece is totally centred upon strategy.

'I started you on it and I will get you off it' is the line that works best in the context.

So, our brief to (Kopal) Nathani was to keep it simple, real and relatable while at the same time not to make it a tear-jerker."Though there are several products in the same category such as Johnson & Johnson's Nicorette, Pfizer's Champix and Birlaveda's Quitobac doing the rounds of the Indian market, Nicotex has attempted to grab the attention of the youth by launching a new marketing campaign and at the same time, introduce new flavours.

Commenting on the new campaign, Himava Nath, head of marketing, Cipla Health, says "Our core TG is 30-40 year-old men who want to quit smoking through alternate means (yoga, coffee, home remedies), but have been unable to do so.

However, while the number of smokers keeps increasing, the fact is that many people try to quit smoking but fail to do so.

Reason: Nicotine is a chemical, found in cigarettes, and the ingredient that induces addiction.

We have built on this emotion through the film." From the brand's perspective, this is not an experiment.

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